"I read somewhere that the #1 reason people stop blogging is that they don’t get enough comments — that is to say, they quit blogging when they feel that no one is listening to them. If you measure your posts’ success by the number of comments they receive (validation), you’ll be tempted to start entertaining rather than expressing yourself. This a perfectly valid way to blog, if that’s what you want. But, if you want blogging to be enjoyable for a long time, expression is the real reward." - Katrina.